Data Access & Retention Policy

Conviva collects various data components that allow our customers to gain a deeper understanding of the quality of the digital experience of their applications and streaming video through numerous metrics, events, dimensions, and filtering capabilities. Conviva retains that data for varying periods of time, allowing comparison of data sets for days, weeks, months, or even years. The data access and retention terms for Conviva’s individual services and products are as follows:

Service	Data Access Period	Data Access Period for Personal Identifiable Information
VSI	Up to 13 months, except as follows: Viewer Module – 30 days Viewer Drilldown – 30 days Viewer Timeline – 7 days Data Feed – 15 days (not available retroactively)	Automatically removed within 30 days.
DPI	1 month by default and up to 13 months if requested by customer.	Automatically removed within 30 days.
Viewer Insights	Up to 13 months	Automatically removed within 30 days.

Service

Data Access Period

Data Access Period for Personal Identifiable Information

VSI

Up to 13 months, except as follows:

Viewer Module – 30 days
Viewer Drilldown – 30 days
Viewer Timeline – 7 days
Data Feed – 15 days (not available retroactively)

Automatically removed within 30 days.

DPI

1 month by default and up to 13 months if requested by customer.

Automatically removed within 30 days.

Viewer Insights

Up to 13 months

Automatically removed within 30 days.

Retention Policy Data Access Period